Latest Salwar Kameez designs and the popularity of Indian Salwar Kameez

The Indian Salwar Kameez is the regular outfit of the younger generation, simply because of its ease in adorning it on a day to day basis. Salwar kameez designs have evolved and have become more contemporary to suit the new generation. This classic shift in momentum has transformed its traditional look to give it more fashionable cuts and styles. The Latest salwar kameez designs are definitely more trendy and fashionable now than ever before yet retaining its class and elegance.


The Patiala Salwar Kameez is an outfit normally worn by North Indian women and serves as a traditional dress worn by certain communities in south-central Asia. When we think about Indian clothing, the first thing that comes to our mind is the Indian salwar kameez. The popularity of Indian salwar kameez has not by-passed any part of the fashion world. Celebrities like Nicole Kidman, Jennifer Lopez and very recently Pamela Anderson have worn the Indian salwar kameez. Why salwar kameez you ask? Its simply the most popular and comfortable Indian dress. The versatility is good for every occasion and it can be worn in all seasons. The changing trends in fashion have spilled their influence on the Indian salwar kameez. The many varieties in salwar kameez includes the Bollywood Salwar Kameez,embroidered salwar kameez, Pakistani Salwar Kameez,casual, formal, indo western for every occasion just for your liking.


The Salwar Kameez you wear talks a lot about your personality. The style speaks with the vibrant and beautifully colored embroidery or ornate designs; these are common parts of Indian salwar kameez. The fabrics used are from Hand loom cotton to silk, crepes to georgettes, satins to chiffons, cotton silk, Tussar Silk, Khadi Silk, Raw Silk, Matka Silk, Herringbone and more. There is a lot of value added to these Salwar kameez, the work involved is like Zardosi work, mirror work, sequins, handwork, chikan work. These value additions make the Indian Salwar Kameez look absolutely stunning.

Silk sarees are designed to make you feel traditionally fashionable

Silk saree was always considered the ceremonial wear at religious rituals and weddings. The Devanga and Saligar weavers community in Tamil Nadu were reputed for their Pure Silk Sarees and Designer Silk Sarees. Thanks to its double warp and weft, the Kanjeevaram Silk saree is one of the most superior silks in the world. How do you think they make Pure Gold Zari? The gold that you see in the motifs is incorporated by dipping the silk thread into liquid gold and silver. This gives the richness to these South Indian Wedding Sarees and enhances the beauty of the silk. If you ever want to check for the purity of silk just take a few threads and burn them. Pure silk will always coagulate and leave a black powdery residue while any kind of artificial silk or wool will leave the smell of burning hair.

Pure Silk Sarees and Kancheepuram Silk Sarees are ideal gifts during festivals and special occasions like weddings and birthdays! To check out the Beautiful Collection of hand picked Kanchipuram Silk Sarees visit this Saree shop in Mumbai.

Madhubani painting is an art practiced in the Mithila region of Bihar state, India. It has been done traditionally by the women of villages around the present town of Madhubani

Madhubani paintings are pretty and well recognized by their distinct style of painting. Colorful and vivid in their description and get, the Madhubani art form is well appreciated by one and all. They add a dash of vibrancy in the room and enhance its appeal when used as home decor.

Madhubani Painting on a Mangalagiri Dupatta

Madhubani painting is an expression of day-to-day experiences and beliefs. Madhubani painting is a traditional art symbolism, simplicity and beauty. In the Madhubani painting, the treatment of color is beautifully done. The themes of daily activities, nature, flora and fauna and Hindu Gods are the most prominent.

Madhubani paintings are characterized by the vibrant and bold use of colors and traditional geometric patterns that supports the main theme. Some of the main attributes of all the Madhubani paintings double line border, ornate floral patterns, abstract-like figures of deities and bulging eyes and a jolting nose of the faces of the figures.

The Madhubani painting is a traditional folk art form which has succeeded in creating a place for itself in the internationally and is recognized world wide.

Purvi is the only boutique in India that has been specializing exclusive art form Madhubani paintings on cloth. In particular, this mesmerizing creation was conceived on Mangalagiri Zari Border dupattas and showcased in our retail collection in the Summers of 2007.

                              

Purvi presents the Dazzling Silver Fashion Jewelry

Purvi has recently launched its Silver Fashion Jewelry. We have one of the largest selections of silver jewelry in the world.

Shop Online for the finest Silver Jewelry at http://www.facebook.com/pages/The-Purvi-Handlooms-Fan-club/100515666687331?v=app_135607783795

We carry silver chains, silver necklaces, silver bracelets, wholesale silver rings, silver charms, silver pendants, silver earrings and much more silver jewelry in many different specialty collections.

Huge selection of top quality sterling silver jewelry pieces.
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Wholesale - Silver Jewelry Discounted up to 50% Off
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Over 8000 great silver items
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                                            Take advantage of our expertise in Women's collections for 17 years

Kanjeevaram Queen of Sarees

The way Kanjeevaram Silk Sarees attract women to it clearly states that these sarees are an all time favorite. The Kanjeevaram Saree gets its name from the town it originated in - Kanchipuram.

Kanjeevaram is only its slightly anglicized version! Kanchipuram is a little temple town located about 75kms from Chennai in the Southern state of Tamil Nadu.

The Kanchipuram Saree is made of heavy silk and its so durable that it can be washed with normal water at home. A unique trait of Kanjeevaram silks is the bold and bright color, loved by almost every Indian woman.Of the various silk produced in India, the Kanjeevaram Silk has gained a remarkable reputation all over India and the credit completely goes to the skill and artistry of the silk weavers. Indian silks and Kanjeevaram Silks in particular have been creating waves in the fashion capitals of the world and in haute couture since the past few years.

The finest quality of the silk, the rich and stunning hues and the artistic design of the borders and the pallu set this silk from South India apart from the rest of the country. The Zari work on the border and the pallu are generally woven using gold dipped silver threads. The designers, that design the intricate borders and the exquisite pallu, along with the weavers form a team that weaves exquisiteness from a few strands of silk. Every Kancheepuram Saree is an imaginative creation; a unique masterpiece and no two sarees are identical. Each saree is usually six yards in length and some come in the Nine yard length variety too varying in width. They are classy attire, fit for countless ocassions like wedding, religious ceremonies and parties.

Mangalagiri dress materials on the verge of extinction!

After spoiling our patrons and dominating the market with a wide array of color choice for almost 20 years, we are sad to announce that Mangalagiri Sarees and Mangalagiri cotton fabrics are facing extinction.

The basic cost of the fabric has surged exponentially in the recent past due to the fact that yarn prices in the domestic market are soaring beyond proportions due to increased international demand and high volume export supplies.Secondly, due to the shortage of Mangalagiri Hand loom weavers who work for meagre wages.

The government is doing everything to support this hand loom cluster but from the look of it, this traditional textile is short lived.

Beautiful hand block printed Pashmina Saree

Pashmina is a type of fine wool extracted from a Pashmina goat of the Himalayan ranges. The wool obtained is hand woven into various textiles such as the World renowned Pashmina shawl.

Aqua Green block printed Pashmina Saree

The innovation of Purvi is in the development of the Pashmina Saree and the Hand painted Pashmina dupatta which features a much lighter fabric,softer texture and has more gaps for the fabric to breathe unlike the authentic Pashmina fabric.                                                                                      
When Pashmina dupattas and Pashmina Sarees were given some value additions like thread work and hand embroidery they appeared to have a more aesthetic appeal and soon enough it got the fashion prominence during the mid-'90s. Later, a finer and superior quality of yarn known as Cashmere was introduced in Pashmina Saris, which gave an enhanced sheen and softness that the fabric (cashmere blended with silk) had.